What we are About

The McLaren Vale Business and Tourism Association has, for many years, been working for and on behalf of everyone who lives and works in the McLaren Vale area. Over that time the Association has achieved many things.

Some, like the under-grounding of power on Main Road, the Wine Bushing Kings’ and Queens’ Walk and the Heritage Trail, are highly visible. Others, such as the Business Forums, staff training sessions and business networking functions are less visible, but all contribute to the enhancement of life and work in and around our township.

In addition, the Association actively lobbies all tiers of Government on issues of concern to the region​

Association Aims & Objectives

  • To further the success of all businesses and tourism in the McLaren Vale area
  • To monitor State and local Government activities that directly relate to local business, residents and tourism
  • To be concerned with the physical development and environment of the McLaren Vale area
  • To promote festivals and events in the McLaren Vale area
  • To initiate community projects, policies and research which relate to the physical, social and cultural features in the area
  • To promote and preserve the historical, social and cultural features of the McLaren Vale area

Meet the Committee


The Shiraz Trail

This walking, horse riding and cycling trail has been developed in conjunction with the Coast to Vines Rail Trail, and it is a celebration of the grape that firmly established McLaren Vale’s reputation as a premium grape growing and wine making region. It follows the old railway line from McLaren Vale to Willunga, taking in spectacular views of vineyards, the Willunga ranges and the coast.

Vintage & Classic Day

Each April sees several hundred vintage and classic cars parading through McLaren Vale in a spectacular display of motoring history. 

At the conclusion of the parade the cars head off to local winery cellar doors, usually spending several hours being admired by appreciative winery patrons.

McLaren Vale Business Awards

These annual awards recognise excellence in business, customer service and the environment within the local area.

Heritage Trail

This interactive look at our local history was developed as an initiative of the Business Association. Look for the signs around the town (descriptive brochures are available at the Visitor’s Centre).

Bushing King & Queen Walk

Look down as you walk the streets of McLaren Vale and you will see a physical record of the winemakers, on one side of the Main Road, nominated by their peers as Bushing King and Queen each October.

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